TIBCO Live
Logo created for the TIBCO learning group. The manager of the learning and development team reached out for a logo and website design.
Role
As the main visual designer on the project, I worked with the manager and team members directly to develop a logo, and with an interaction designer to create website concepts.
Process
In a kick off meeting with stakeholders and we discussed that they wanted to align with the colors of the company goals. Aside from that, the general mood and style was to be fun and inspiring.
I then created word lists and mind maps to start brainstorming ideas. After, I sketched options based on this brainstorm.
Digital explorations
Final options
Presented these three options to the team, they decided on the middle option
Application
Final deliverables were the assets in three different orientations.
